A right social media can be a really effective
crowdsourcing tool for your business.
One of the hottest crowdsourcing social
media in the market is Pinterest;
How Does Pinterest Work?
Think Pinterest as an online pin board that everyone
can generate ideas and visions. Pinterest has almost every categories from food
to home, design to fashion, and gardening to humor. Business owner
can easily to target customers by using different categories. It
is extremely easy to share things on your board. You can pin everything
from you electronic devices and other websites also re-pin other people's
pin. Click on one pin, it will lead you to the source website directly. By this
way, your product can be dispersed quickly and easily.
Inspiration
Pinterest can work for double ways. As well as you
share items with others to generate your business, you can also see what other
users are sharing at the same time. You can get some inspirations for you own
business. Also, it helps you to have a better understanding of the market. You
can determining trends and the most popular things in the market and develop
your products.
Market Your Product
Pinterest is not an online shop, but when you pin your
product on your board with a price tag and the link to your website. Your
product will go on the Pinterest gift page automatically. This will increase
traffic to your site and generate business.
Other Benefits
Like other social networks, Pinterest helps you to
interact with others. You can understand the market by read and respond
comments on your post. By using social media, every internet user become
your potential customers. It is a free platform for you to develop
your business.
Photo Credit: http://www.basekit.com/how-pinterest-could-benefit-your-businessOther
Source: http://tweakyourbiz.com/marketing/2013/02/06/use-the-right-social-media-for-your-crowdsourced-projects/http://www.basekit.com/how-pinterest-could-benefit-your-business
I'm not sure if Pinterest is a tool for crowdsourcing. I agree that Pinterest is a great to tool for inspiration, e.g. for new product development. But this would be the same as traditonal market research. The idea of crowdourcing is that you distribute tasks to crowds to solve your problem. What do you think about that?
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