Entrepreneurs and businessmen alike, have you been looking to get that dream of yours off the ground but haven't been able to get your start? It's time to get kicked into gear!
Kickstarter.com is one of the newest, most innovative sites I have seen that takes advantage of Crowd Sourcing. You could also take a spin on Crowd Sourcing and refer to it as Crowd Funding. For those of you who have already found it I applaud you and encourage you to continue to offer your support. For those of you who unaware of this site I encourage you to check it out.
Kickstarter is a fundraising platform where people pitch their entrepreneurial ideas, services and products to those viewing the site through videos, displays and other presentation means in order to get people to fund their project. These projects can include anything from fundraising enough money to produce a band's first album, to designing a new product that could improve our way of life. Categorized in everything from Art, to Food, to Technology anyone who wants to get their start, this site could offer their big break all assuming it appeals to the audience enough to donate to the cause. One of the great things about this site is that it's not limited to those with a plethora of money, the site allows you to donate as little as $1 to support whatever cause you think is worth it. Although it is set up that the more money you do donate the more perks you receive back. For example if a band was trying to get enough money to produce their first album, for the $2 donation, they would receive one of their tracks as a gift whereas if someone was able to provide $10 to the cause they could send multiple tracks, along with a signed poster of the band. Things like this give more incentive for people to contribute their financial support.
This site has two key entry points; one for the project creator and the other for the investor. Both are necessary, the project creator, along with the investor or in other words the Crowd that is Funding the project. If one is to raise funds the traditional way, it is hard and will take a long time to produce the money to support your project. Kickstarter gives every project creator an opportunity to let every Internet user to become a potential investor. Project creators are able to gain feedback as well from potential investors on ways to improve their proposition, so even if they don't achieve their goal the first time around they might be able to use that feedback to try again.
Simply browsing Kickstarter is a great way to brainstorm and gather new ideas and I would encourage you to do so. You never know, Kickstarter could give you that kick you need to get started on your own business endeavor.
Nice post on Kickstarter. A friend recently told me that the School of Business at George Washington University has their students creating start-up companies by using Kick-starter.
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